Episode Details
Back to EpisodesHow to Reinvent and Grow Your Brand With Susan Meier
Episode 68
Published 5 years ago
Description
In this episode, Barbara and Susan Meier discuss:
- How to refresh and reinvent your brand
- Key steps in brand strategy
- Signature colors
- The right icon for you
Key Takeaways:
“Think outside of your own product or service and how that impacts your audience. Start really with an understanding of who that person or organization is, what their day-to-day life is like, what their aspirations might be, what their challenges might be all across their personal and professional world and then think about how you and your brand play into their world. ” — Susan Meier
Connect with Susan Meier:
Twitter: @susanhmeier
Connect with Barbara Hales:
Twitter: @DrBarbaraHales
Facebook: facebook.com/theMedicalStrategist
Business website:www.TheMedicalStrategist.com
Show website: www.MarketingTipsForDoctors.com
Email: Barbara@TheMedicalStrategist.com
Books: