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Stop chasing Google rankings and focus on building a real relationship with customers - Ian Helms

Stop chasing Google rankings and focus on building a real relationship with customers - Ian Helms

Season 2024 Episode 187 Published 2 years, 3 months ago
Description

Ian Helms and David Bain discuss how to stop chasing Google rankings and focus on building a real relationship with customers.

Discussion points include:

What are SEO best practices at the moment?

How do you deliver personalized content, that is also beneficial for SEO?

How do you measure the SEO value of creating a great customer experience?

Is it possible to use AI generated content and to create a great customer experience at the same time?

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