Episode Details

Matt Bernabe is the Owner of Urban Hot Dog and Fat Frank's. Matt got his start as a very young entrepreneur, always feeling he had the entrepreneurial spirit. He got his first real job in the restaurant industry at Chic-Fil-A where he went from new employee to GM in just a year. He was then part of the opening team (just him and the owner, basically) of Urban Hot Dog in 2012 in Albuquerque, NM. He purchased the restaurant from the original owner in 2014 after attending business school. Fat Frank's opened in the basement of the Urban Hot Dog location and a second Urban Hot Dog opened along with a second food truck.

Check out Restaurant Success by the Numbers by Roger Fields as mentioned in today's episode!

• "A high tide rises all ships."

In this episode we will discuss:

• Nepotism
• Numbers/KPI's
• Food trucks
• Catering
• Expansion
• Tech stacks - Popmenu, Meez, Toast, Restaurant Systems Pro, etc.

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