Episode Details
Back to EpisodesHow and Why Readers Buy Books: Understanding the Reader Journey
Description
Your book is priced well and the cover is great – so why isn’t it flying off the shelves?
In this eye-opening episode, we demystify the confusion surrounding book sales. We’ll dig into the reader journey and explore why books, despite their relatively modest price tag, aren't impulse buys.
Discover why books aren't just commodities but investments of time, a priceless currency in our fast-paced lives.
Plus we provide some tips on how to hone in on your audience and position your book for maximum impact.
Order Penny's latest book, Think Local Sell Global and start building a book sales strategy you have more control over!
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