Episode Details

Today, we're going to talk about scare tactics. Whoa. This is a copywriting technique based on my course, copywriting901.com. Now, I know this sounds extremely harsh and mean, but I assure you, when I explain how it works, you will see it's not mean at all.

Screw The Commute Podcast Show Notes Episode 840

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00:23 Tom's introduction to Scare Tactics

01:24 Using this is not mean at all

02:50 There are consequences for not knowing what I know

04:30 Think of all the issues of not having your product or service

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