Episode Details

Your Business Is A Journey. Invest In Yourself Today.

Being an entrepreneur is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.

In today’s episode, my guest is Kyle Wong the Co-Founder and CEO of Pixlee TurnTo. They are a UGC, Reviews, and Influencer Marketing Platform that helps Shopify brands scale word of mouth marketing.

Pixlee’s platform curates customer-generated content in real-time, manages permission rights, and easily integrates the content directly into multi-channel browsing and shopping experiences including e-commerce, social media, ads, email marketing, blogs, and influencer marketing. Pixlee powers the UGC for notable Shopify brands including Morphe Brushes, Cotopaxi, The Sill, and Alo Yoga.

What You Will Learn Today

• The merger of Pixlee and TurnTo and their new combined superpowers.
• Building community through word-of-mouth marketing accelerates customer lifetime value.
• Three important factors to consider when collecting and using user-generated content (UGC).
• Learn how to amplify your influencer strategy and use this content across all marketing channels.

Links And Resources Mentioned

• Pixlee
• Pixlee - 14-Day Free Trial
• How Top Brands Succeed With Pixlee
• TurnTo
• Morphe
• Cotopaxi
• Alo Yoga

Thank You For Listening

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Episode Sponsor: LIMESPOT