Episode Details
Back to EpisodesHow to Generate Leads in the Slow Season
Description
Nine ways painting contractors can generate leads in the winter months (i.e. the dreaded slow season). Jon Bryant & Michael Murray have been in the painting industry for more than 30+ years combined. Their knowledge and experience will help you reduce your stress and be confident that you’re doing all that you can to help your painting business thrive — even when things are slow.
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2:40 – #1: Follow-up on past bids
9:32– #2: Reach out to past customers with an offer
14:55 – #3: Reach out to referral partners
21:16 – #4: Immediate return / direct response marketing
31:53 – #5: Conduct door-to-door marketing
39:54 – #6: Use the free stuff to your advantage
43:27 – #7: Ask your paint suppliers & service providers for referrals
49:02 – #8: Reach out to people who need work done immediately
52:55 – #9: Spend more money on marketing when it's slow
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