Episode Details

In this episode, I share the behind-the-scenes details of my successful Black Friday sale for my local photography clients. I'll discuss the offer I created, how I marketed it, and the results I achieved.

Additionally, I'll provide valuable lessons learned and takeaways for photographers planning their own Black Friday offers.

HIGHLIGHTS:

1. Black Friday may not be the best time to promote sessions due to the overwhelming competition.
2. Consider waiting until closer to Cyber Monday or doing a December flash sale instead.
3. Consistent marketing and nurturing client relationships are crucial for successful sales.
4. Prioritize understanding your goals and crafting an offer that aligns with them.
5. People often wait until the last minute to take advantage of sales, so follow up and remind them.

LINKS:

Ep 255 | Overcome the Lack of Leads in Your Business With These Strategies

FOLLOW:

Tell me what your favorite part of this episode was - @thebrookejefferson

Grab what you need! 👇

 
Pricing for Profit Formula - Get instant access to the Pricing for Profit Guide so you know exactly how to price your packages.

3 Free Ways to Get Leads This Week - Simple, proven strategies to book more photography clients without spending a dime on ads. I'm giving you 3 free ways to get more leads this week.

 4 Steps to a Fully Booked Year Masterclass - Ready to have your most profitable year yet in business? Learn what’s keeping you from more bookings and how to make changes today.