Episode Details
Back to Episodes
Rundown: Black Friday recap, Shein IPO & Temu's splashy ad strategy
Published 2 years, 1 month ago
Description
On this Modern Retail Rundown, we have an overview of how retailers fared during the Black Friday/Cyber Monday sales period. Next is a look at Shein's reported IPO filing. Finally, rival Temu is continuing on an ad spend spree by reportedly planning another Super Bowl ad.