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Kay interviews Ruth King, an expert in financials and business growth, and she explains how she drills down to find the exact customer, and explains exactly how she defines them.  She talks about letting the importance of the  customer making the decisions, and the success formula she uses to help them make that decision. Ruth has been in business for many years, and talks about the importance of building a reputation and how it has led to opportunities. She shares the importance of her podcast, and how she turns listeners into clients. She uses the power of storytelling in sales, and an example of a customer who uses web crawlers to learn about customers, so he can learn all he can about prospects, and approach them in a customized way. Finally, she explains the importance of taking time away, and how her commitment to running has given her some of her best ideas.

Contact:
https://www.linkedin.com/in/ruthking1/
https://ruthkinghvac.com/
rking@ontheribbon.com

Link Ruth talks about: https://www.bardeen.ai/scraper

Want to make more sales, grow your business, and stand out in a sea of sameness? Join me, Kay Miller, on the Uncopyable Women in Business podcast for conversations with successful women from all industries. You'll get real-world strategies, lessons, and tools you can use right now. 

I earned the nickname “Muffler Mama” after becoming the top muffler salesperson in the world, and for 30+ years my husband Steve and I have built an 8-figure business. I’m also an author, speaker, consultant. My goal is to provide Uncopyable value. I want you to say, "Wow, I've never thought of it that way!" 

Ready to accelerate your sales and business growth with Uncopyable strategies? Learn more about my services and products:  https://www.beuncopyable.com/kay

Contact:
kay@beuncopyable.com
linkedin.com/in/millerkay