Episode Details

In this episode, Fiona shares a powerful content strategy tip. She also shares practical examples of how this strategy can reduce workload, maximize content impact, and reinforce brand messages. Tune in!

You'll Learn How To:

• What is CORE? 
• The importance of owning core content, such as podcasts, videos, or blogs
• Overcoming the fear of repurposing and reusing content across different platforms
• The strategic distribution of content to channels you control versus social media platforms
• The value of AI in creating video content from podcasts
• Consistently repurposing and reinforcing brand messages over time
• Embrace content repurposing and reduce workload

Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff

Connect and get in touch with My Daily Business

• My Daily Business Shop
• My Daily Business Free Weekly Planner
• My Daily Business Waitlist

Group coaching is now open! Click here to learn more: mydailybusiness.com/groupcoaching

This month we're proud to be sponsored by The Finders Keepers.

Visit the Finders Keepers Melbourne Design Market from Friday 10 July to Sunday 12 July at the Royal Exhibition Building, Carlton.

Book your tickets: Finders Keepers Melbourne tickets

Enter MDB at checkout, then choose the My Daily Business 2-for-1 ticket option to claim your exclusive offer. And don't forget to say hello to Fiona who will be running her own Subject Object stall at the market! 

Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching. 

Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript. 

Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok