Episode Details

Default Aggressive: a leader’s mindset to take deliberate and decisive action. As leaders we face challenges both known and unknown, with real consequences from our action or our inaction. We won’t always get it perfectly right, but doing nothing is almost always wrong. 

It’s the final day from the US Army Fitness Truck at the 2023 NOBULL CrossFit Games where Fran Racioppi and Jessie Graff are joined by Jocko Willink, Founder of  Jocko Fuel, bestselling author, leadership coach, podcast host and retired Navy SEAL. 

In this conversation, Jocko shows us the power of taking action aggressively and intentionally, and how the greatest leaders have a bias for action while balancing humility with confidence and a little bit of cockiness when they step into the arena of execution. He also shares the vision behind Jocko Fuel, the hole he saw in the energy drink market and how combining the same caffeine as a cup of coffee with fermented sugar cane is providing the right amount of energy without the crash; and it tastes great. 

In our drive to be all we can be, doing hard things individually and as teams, combined with a decision-making attitude, humility and some Jocko Fuel is the recipe to make an impact. 

Learn more and read the transcript on The Jedburgh Podcast Website. Subscribe to us and follow @jedburghpodcast on all social media. Watch the full video version on

Listen Now