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Values-driven marketing: authentic or manipulative, with The Copywriter Club

Values-driven marketing: authentic or manipulative, with The Copywriter Club

Season 1 Episode 16 Published 2 years, 11 months ago
Description

Want to eavesdrop on a room full of genius marketers (and me!) as they thrash out their thoughts on politics and messaging?

Sure you do!

While I was at The Copywriter Club's mastermind retreat in London this week, I invited (strongarmed) a whole bunch of the attendees to join me in a round table for The Soap Box podcast. 

You'll get to hear from:

And me!

Do all brands need to make advocacy a part of their messaging?

How can smaller brands take advantage of this space to build their audience?

What do you think about when you eat chicken?

Listen in and find out!

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