Episode Details
Back to EpisodesWhy Vizio Wants to Bother With Being an Advertising Company
Season 5
Episode 25
Published 2 years, 4 months ago
Description
Next in Media spoke with Mike O'Donnell, Chief Revenue/ Strategic Growth Officer at Vizio about the company's evolution from a TV manufacturer to an ad sales firm/programmer. O'Donnell talked about the challenges in shifting a company's entire business model while trying to build credibility in a fast changing marketplace.
Guest: Mike O'Donnell
Host: Mike Shields
In Partnership with: Comcast Advertising
Produced by: Fresh Take