Episode Details

BRAND GROUPIES is a full-service social media, public relations, personal branding, and podcast management agency. Female-founded in 2015, they partner with B2B companies and C-suite leaders WHO THINK DIFFERENTLY and WHO ARE VISIONARIES in commercial architecture, engineering, construction, design, and real estate to build and amplify their brands. Together, Carey Balogh and Lauren Genest pioneered the agency’s signature SOPR approach, unifying Social Media and PR to craft a comprehensive brand impact that ignites business growth.