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CMOs: How to Repair a Broken Marketing Department
Description
Tanya Stricker, VP of Marketing for CloudGen, shares her expertise in fixing broken marketing departments. She discusses indicators of a broken department, such as missed goals and turf wars, and emphasizes the importance of listening to team members and fostering teamwork.
"You have to be intentional about fostering relationships in the workplace." - Tanya Stricker
Tanya highlights the need for personal connections in a remote work environment and suggests activities like one-on-one meetings to build relationships. She also emphasizes the significance of understanding team members' career objectives and providing opportunities for growth. Ultimately, Tanya emphasizes the art of listening and treating team members as individuals.
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