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CMOs: How to Ensure that the Right Stuff Gets Done
Episode 67
Published 2 years, 6 months ago
Description
David Howard, the VP of Marketing at Buzzboard, talks us through how getting the right stuff done in marketing requires careful planning, alignment with other departments, marketing operations, and a focus on content creation and measurement.
"You always have time to get organized." - David Howard
David discusses the importance of backward planning and, setting clear goals to avoid missing deadlines, and running from one activity to the next.
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