Episode Details

Mark Yeramian is the co-founder and CEO at Moast, a tool that enables you to connect new shoppers with local product owners to provide honest, authentic and unique shopping experiences. AKA on- on-one social proof.

 In this episode we discuss:

• Participating in a community-building exercise to attract customers
• How does the Moast help track interactions and experiences with a brand?
• Why one-to-one social proof and social commerce is crucial for brands
• The test with the Chat GPT AI bot versus real customer interactions
• Why is conversion rate optimization so often misunderstood?

[04:07] How Moast connects undecided shoppers with local customers.

[08:56] The Halo effect improves the shopping experience.

[10:31] Marketing strategy requires work to find what works. 

[14:29] Interactive testimonials and customers becoming touch points.

[19:01] Digital word of mouth

[21:21] Obsess over product, and engage and create content.

[25:10] Authentic social interactions are vital for eCommerce.

[27:51] How to create interactive testimonials for business.

Find your next eCommerce tool >> https://keepopt.com/tech

Download our ebook >> https://keepopt.com/ebook "500 Top Tips to Make Your eCommerce Business More Profitable"

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**** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor

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