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Episode 1: Owning the Initial Client Consultation
Description
Welcome to the inaugural episode of the Damn Good Designer, where Cheryl and Liz of In Detail Interiors will share invaluable insights on building your successful design business with no topic off the table. Today they focus on a successful initial consultation. It might surprise you what Cheryl refuses to do or discuss when meeting the client for the first time. So, "Get ready to challenge the ordinary and embrace the extraordinary!” Stay tuned to the end to hear this episode's Damn Good Truth!
KEY TAKEAWAYS:
- Cheryl’s goals in her first consultation are to make the client feel comfortable and excited about the project and to infuse “expert in the room” confidence
- Key element to all initial consultations is the success of the discovery call
- Why this is one of Cheryl’s favorite aspects of a new project and making it yours too
- How repetition is key to making sure there is no mistake with the client’s understanding of the consultation process and how we work
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RESOURCE LINKS:
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These workshops are 2–3 hour deep dives (some more than one day) built for creative entrepreneurs who want to lead with confidence, price with authority, and grow with intention. We created this workshop series with tracks that cover the challenges we know designers face: pricing, sales, client relationships, project management, marketing, and leadership.
Each workshop is designed to stand alone — so you can choose the topics that matter most right now — while still connecting to the bigger picture of building a profitable, sustainable design business.
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ABOUT US:
Cheryl Clendenon is the host of The Damn Good Designer Podcast and an award-winning interior designer, writer, and business coach with 26 years of full-time industry experience. With a prior career in media and radio sales, she brings a rare blend of creative thinking and business acumen to