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#487 - Amazon Compliance & Black Hat Tactics In 2023

Episode 487 Published 2 years, 7 months ago
Description

Chris McCabe calls 2023 a “wacky and wild year” in the Amazon space. Tune in as he dives into key events and trends that have shaped the Amazon-selling landscape. From the headline-grabbing antitrust lawsuit, FTC vs. Amazon, to how the new Inform Act has been affecting sellers in the US, we dissect the topics that matter.

In this episode, discover what common mistakes Amazon sellers are making and the consequences they face. Our expert emphasizes the critical role of interpreting Amazon’s policies accurately to maintain a thriving seller account. We also tackle the challenges of managing multiple Amazon brand accounts, shedding light on potential issues that arise. In an insightful twist, we explore Amazon’s rollback of account enforcements in 2023, Brand Registry revocations, and offer a cautionary note on the rise of new blackhat tactics that sellers should be wary of.

Lastly, we talk about the rollout of a new module for Freedom Ticket with Chris McCabe, and don’t miss out on the Seller Velocity Event, a must-attend gathering for anyone seeking to excel in the Amazon marketplace!

In episode 487 of the Serious Sellers Podcast, Bradley and Chris discuss:

  • 02:34 – 2023: A Wacky And Wild Year In The Amazon Space
  • 04:17 – Antitrust Lawsuit: FTC vs. Amazon
  • 10:52 – A New Module For Freedom Ticket With Chris McCabe
  • 14:15 – What Are Amazon Sellers Getting In Trouble For?
  • 15:18 – Interpretation Of Amazon’s Policies Is Vital
  • 16:07 – Talking About The Inform Act 
  • 17:55 – Join Us For The Seller Velocity Event
  • 20:58 – Issues With Having Multiple Amazon Brand Accounts
  • 24:53 – Amazon Rolled Back Account Enforcements In 2023
  • 25:45 – Watch Out For These Blackhat Tactics In 2023
  • 27:07 – Amazon Brand Registry Revoked Issues
  • 29:56 – Top Amazon Policy Compliance Tips From Chris
  • 31:39 – Buyer Messaging Issues You Could Get In Trouble For
  • 33:55 – How To Contact Chris McCabe

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Transcript

Bradley Sutton:

Today we bring back one of the world’s foremost experts on Amazon suspensions and compliance issues, and he’s gonna give us an update on things that’s gonna get you in and out of trouble. How cool is that? Pretty cool I think.

Bradley Sutton:

Black Box by Helium 10 House is the largest database of Amazon products and keywords in the world outside of Amazon itself. We have over 2 billion products and many millions more keywords from different Amazon marketplaces, from USA to Australia to Germany and more. Use our powerful filters to search through this database for pockets of opportunity that you might wanna get into with your first or next product to sell on Amazon. For more information, go to h10.me/blackbox. Don’t forget, you can save 10% off for life on Helium 10 by using our special code SSP10. Hello everybody, and welcome to another episode of the Serious Sellers Podcast by Helium 10. I’m your host, Bradley Sutton. And this is the show that’s a completely BS free unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world.

Bradley Sutton:

And we’ve got a serious person here. Chris is one of the very few who have been on the podcast now four times. As you guys know, we have like one per year kind of like rule kind of thing. And, and we don’t always invite everybody back. Like we try and invite back the ones who everybody kind of request because they’re either very interesting or they have interesting topics or both, like in

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