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Ep #8 | WTF is Going on in the World of Content | w/ Nikhil, Ajay Bijli, Vijay Subramaniam & Sajith Sivanandan

Ep #8 | WTF is Going on in the World of Content | w/ Nikhil, Ajay Bijli, Vijay Subramaniam & Sajith Sivanandan

Published 2 years, 4 months ago
Description

Whether you're creating content, avidly consuming it, or believe you're untouched by its influence - you have a tremendous impact on the content industry. With this erudite episode, dive into the dynamic world of entertainment.


It was a pleasure to sit with the three masterminds operating behind the curtains of the streaming, multiplex and talent industry. They share not only their journeys but also their data-driven viewpoints.


Decode the expanse of this market, the strategies and the upcoming trends - the hidden aspects and even the subconscious manipulations that frequently go unnoticed. If you're aiming to build, innovate, or establish a presence within this realm, consider this episode an essential guide.



Follow Nikhil here: 

Twitter https://twitter.com/nikhilkamathcio/ 

Instagram https://www.instagram.com/nikhilkamathcio/ 

Facebook https://www.facebook.com/nikhilkamathcio/ 

Linkedin https://www.linkedin.com/in/nikhilkamathcio/ 

Koo https://www.kooapp.com/profile/Nikhilkamath



Ajay Bijli: Founder of PVR Cinemas & Managing Director of PVR INOX Ltd. (The merged entity of PVR Cinemas and Inox)


Follow Ajay here:

Twitter https://twitter.com/ajaybijli



Vijay Subramaniam: Founder & Group CEO of Collective Artists’ Network


Follow Vijay Subramaniam here: 

Twitter https://twitter.com/vijaysubs

Instagram https://www.instagram.com/vijaysubramaniam84/

Linkedin https://www.linkedin.com/in/vijaysubramaniam/



Sajith Sivanandan: President & Head of Disney+ Hotstar


Follow Sajith Sivanandan here:

Linkedin https://www.linkedin.com/in/sajithsivanandan/ 


TIMESTAMPS


00:00 - Intro 

01:40 - How Nikhil crossed paths with each Guest

03:52 - The Birth of PVR: Ajay Bijli’s story 

09:02 - Vijay’s unconventional journey into entertainment

14:31 - The Uncanny CEO of Hotstar

23:14 - Influence of Glamour on Decision Making

26:08 - Evolving Landscape: The History of Celebrity Agents

31:56 - Market Size of OTT, TV & Studios 

34:47 - OTT vs. TV: Is there a comparison?

39:59 - How does India watch Content?

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