Episode Details
Back to EpisodesHow Kobo is challenging Amazon in the e-reader space
Published 2 years, 9 months ago
Description
Canadian brand Kobo is using the popularity of guilty pleasure titles to carve out a unique space with women for its Kobo-plus e-reader subscription. We're joined by Lindsay Gray of Rakuten Kobo and Shari Walczak of The Garden, Toronto, Canada.