Episode Details

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Hello, and welcome to Beauty and the Biz where we talk about the business and marketing side of plastic surgery, and how Doctor Jerry Chidester is booked out 2 years.

I'm your host, Catherine Maley, author of Your Aesthetic Practice – What your patients are saying, as well as consultant to plastic surgeons, to get them more patients and more profits.

Now, today's episode is called "Booked Out 2 Years — with Jerry Chidester, MD".

It's common for cosmetic practices to grow slowly. The surgeon needs time to get their footing and try different things to see what works to attract patients and build a reputation and following.

And sometimes, that slow burn ignites and creates unforeseen demand and unexpected growth.

That's what happened to my latest Beauty and the Biz Podcast guest Dr. Jerry Chidester (known by his patients as Dr. Chiddy) is a board-certified plastic surgeon in solo practice in Salt Lake City, Utah, and is booked out 2 years.

In a very short time, Dr. Chidester has over 50K IG followers, a 2-year wait list, 208 google reviews at 4.9 rating, associates and already did one build-out, with big plans to expand even more — all while being 2 years booked out.

And, on the personal front, he is raising 3 kids with his wife Mindee (also his high school sweetheart) who is helping him grow their empire.

Listen in as he explains how he's doing it. Even though he makes it look easy now, he is really a 10-year overnight success ;-)

Enjoy!

Catherine Maley, MBA

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Catherine Maley, MBA:

Everybody that's going to wrap it up for us today on Beauty and the Biz.

If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.

If you've enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review a