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Pt 2of2: David Allison: The Science of Values
The Death of Demographics: How to Embrace the Values-Driven World!
Back in 1749, Sweden conducted its first-ever population census. But are traditional demographics still relevant in this era of EQ & AI? Enter David Allison, a human values expert and bestselling author, here to shake things up. David believes demographics are divisive, distracting us from what truly matters, our VALUES.
David founded the groundbreaking Valuegraphics Project, a global core human-value inventory. He is revolutionizing how we understand ourselves, connect with others, and thrive in the Values Economy.
Join us for the next two episodes as David challenges the status quo, revealing why demographics are outdated and how embracing values can transform your business. INC Magazine hailed his last book as one of the top ten leadership books of the year. Get ready for his latest masterpiece: "The Death of Demographics: Valuegraphic Marketing for a Values-Driven World."
Don't miss out on this paradigm-shifting journey.
Website
Social Media
https://twitter.com/DavidAllisonInc
https://www.linkedin.com/in/valuegraphicsfounder/ https://www.instagram.com/valuesdrivendavid
Part 2) The Science of Values
- The Who, Not What of Valuegraphics
- Past or Values as The Predictor
- Demographics and Psychographics
- Past as a Predictor Verses Values as The Predictor
- Do Values Change Over Time?
- How Do Values Sometimes Drive Opposite Behaviors
- The Insular Mechanism of Your Brain
- Your Do-It-Yourself Toolbox
- Non-Traditional Archetypes
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Published on 1 year, 7 months ago