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WARC Talks: Learning social commerce from APAC

WARC Talks: Learning social commerce from APAC

Episode 143 Published 3 years, 2 months ago
Description

This week WARC talks about how APAC is leading developments in social commerce and what other markets can learn from the region about how to effectively leverage this new channel.

WARC’s Asia Editor Rica Facundo is joined by Manasa Harikar, E-Commerce Strategy Director for Unilever, Mindshare, Amandeep Singh, VP of Commerce & Customer Experience at VMLY&R, and Fionn Hyndman, Founder at Stickler.

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For 40 years, WARC has been providing the marketing industry with rigorous, unbiased evidence and expert effectiveness guidance. The WARC Podcast publishes a new episode every Tuesday and Thursday.

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