Episode Details

One of the challenges that agents consistently face is database centered. Although most agents have a database, it’s not always used in a way that will bring maximum value.

What does it mean to have a properly organized database? How can we use it to build our business? How can we extract maximum value from it?

In this episode, I talk about what it means to have a database, how to qualify it, the importance it holds and how to use it as a stepping stone to success.

3 Things You’ll Learn

Structuring a database. How do we organize and structure a database? Why is this so important?

Who gets our focus? Who do we spend our time, energy and money on? How do we figure out who the people are in our database that will help grow our business?

Qualify and downsize your database. How does trimming the fat from our database help us grow?

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