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Frank Arostegui, Executive Vice President of Sales and Marketing at American Litho
Published 2 years, 9 months ago
Description
Frank Arostegui of American Litho delves into the world of direct mail and its powerful link to the digital channel. Discover how direct mail has seen a resurgence during the pandemic, bridging the gap between the physical and digital channels, and learn how data-driven strategies have revolutionized direct mail's impact on various target audiences, including millennials and younger generations.