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86: Forget the Fluff: A Practical Approach to ABM w/ Kristen Wendel

86: Forget the Fluff: A Practical Approach to ABM w/ Kristen Wendel

Episode 86 Published 7 years, 1 month ago
Description

Kristen Wendel, Director of Marketing Operations at Planview, (Previously Director of Marketing Operations at VersionOne) shares how her team uses insightful tools to build a practical pipeline of marketing qualified leads and accounts.

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