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607. How Do You Operationalize Word of Mouth Strategy?
Description
You've got a marketing strategy, a content strategy, a social strategy, an ABM strategy. You may also have a crisis strategy, a sales strategy, a hiring and recruiting strategy .… You probably have an entire desk full of strategies.
But few businesses have a word-of-mouth strategy.
Jay’s on a mission to change that.
He’s the author 6 best-selling books, including Talk Triggers (as well as the founder of 5 multi-million dollar businesses.)
On this episode, Jay shares some of his best secrets about how businesses can operationalize a word-of-mouth strategy that will keep your customers talking.
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