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701. The Secret Formula: How to Become a CMO

701. The Secret Formula: How to Become a CMO

Episode 696 Published 6 years ago
Description

I’ve noticed something with the people I mentor in the marketing world: They have no clue how to become a CMO.

Today, I’m going to change that.  

In this episode, I cover the 4 questions you need to ask to become a CMO:

  • Do I know my superpower?
  • Do I know the business?
  • Do I know the stakeholders?
  • Am I building a personal brand?
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