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763. How to Lead Like a Modern CMO
Episode 763
Published 5 years, 9 months ago
Description
So, you want to be a CMO, but don’t know where to start?
Then you need to know your customer like they were part of your family.
And that means actually talking to them.
In this Takeover episode, host Sanjana Murali from Hippo Video speaks with me, Sangram Vajre, Chief Evangelist and Co-Founder at Terminus about ABM and what it takes to be a CMO.