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797. Scott Abel Dishes on Content Strategy and Information Enablement‪

797. Scott Abel Dishes on Content Strategy and Information Enablement‪

Episode 797 Published 5 years, 7 months ago
Description

We were shortsighted.


We thought the web was the end destination for content.


Really, it was just a cog in the omni-channel universe around us.


In this episode of Content Matters, host Barb Mosher Zinck talks with Scott Abel, the CEO and Chief Wrangler of the Content Wrangler, about content strategy and information enablement. 



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