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843. Ramping Up Your Marketing in a Downturn
Episode 843
Published 5 years, 5 months ago
Description
Marketing at CARFAX has drastically changed over the last year, all thanks to Rob Bois, Head of Dealer Marketing. In this episode, guest host David Lewis talks with Rob about his teams initiatives, and how they're striving to achieve maximum value from their new instance of Marketo, despite obstacles from the pandemic.