Episode Details
Back to EpisodesAll You Need to Know About Paid Influencer Marketing
Description
There's a lot of pay-for-play out there right now, and while some of it is great, some of it really isn't. How can you tell the difference? What's a reasonable fee to ask for? What should your budget be? If you've been influencer-curious or tempted to shell out cash to a big TikToker, we're pretty sure this episode will save some of you thousands of dollars in the long run, while uncovering other options you can add to your arsenal of marketing ideas.
Our goal for this episode is to discuss how you can determine if your money is well spent when an influencer asks you to pay for a review, feature, or ad on their social media stream, and other influencer-related best practices.
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