Episode Details
Back to Episodes440. Storytelling for Good (Part 2) - Jon McCoy, CFRE and Becky Endicott, CFRE
Description
It’s no secret that we believe in the power of storytelling to do more good in the world. We’re wrapping up our Storytelling for Good Friday series with more of the most frequently asked questions we get about marketing from folks in our community. We’re diving into the importance of storytelling for your mission, tools to unlock your inner storyteller and create a culture that values storytelling. Join us to get on a path toward a better - more inspiring - way to work🔍
💡Learn
- Mindsets needed for storytelling
- How to incorporate storytelling into your orgs everyday operations
- The importance of building your storybank
Episode Highlights
- Evolution of storytelling in the sector (1:40)
- #AMA Question 1: “How do you prep for interviews? How do you get people to go deeper?” (4:30)
- #AMA Question 2: “How do I balance what my ED/Board expects with what the storyteller expects?” (15:00)
- Case Study (20:00)
- Storytelling for Good: We Are For Good Premium Course (24:00)
For more information + episode details visit: weareforgood.com/episode/440.
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