Episode Details

Prime Day is an excellent opportunity for Amazon sellers to boost their sales, gain exposure, and connect with new customers. In this SSP episode, Bradley unveils his never before shared strategies and techniques to help you prepare for Prime Day. We will also provide insights from three successful Amazon sellers who have achieved remarkable results, including the 9-figure brand Solo Stove!
 
Our panel of guests share their game plans and tips for Prime Day success, giving valuable advice on PPC campaigns, sales strategies, and simple ways to maximize sales during this event. Whether you’re a seasoned Amazon seller or just starting out, this blog offers valuable insights to help you make the most of Prime Day and boost your sales.

In episode 464 of the Serious Sellers Podcast, Bradley, Kseniia, Mike, and Nate discuss: 

• 02:25 – Have Brand Analytics? How To Check For Top Performing Keywords
• 03:46 – Check For ALL Of The Keywords A Product Was Ranking For
• 04:04 – How To Check Your Historic PPC Budget Utilization
• 05:45 – Making Bulk Changes To Your Budgets with Adtomic
• 06:52 – Utilize Adtomic Budget Rules
• 07:45 – Try To Determine Competitors Sales: Organic Or Sponsored Search
• 10:37 – Find The Keywords That Converted For You In PPC Last Year
• 11:57 – Check Your Sales Heat Maps from Last Year
• 13:08 – Check Your Competitor Price History
• 14:08 – Check CPC & Keyword Ranks BEFORE Prime Day Last Year
• 14:11 – Check CPC & Keyword Ranks DURING Prime Day Last Year
• 15:18 – Let’s Welcome Today’s Guests
• 15:41 – Nate Barnard From Solo Stove
• 16:35 – Mike Kim 7-Figure Amazon Seller
• 16:57 – Kseniia Reidel 6-Figure Amazon Seller
• 17:19 – Solo Stove Is Making 9-Figures In Sales Annually!
• 17:57 – How Many Sales Do They Make During Prime Day
• 18:46 – How Does A Big Brand Go 30x On Prime Day?
• 26:39 – Leveraging Adtomic For Their Prime Day PPC Campaigns
• 28:50 – Kseniia’s Gameplan For This Year’s Prime Day
• 29:42 – Nate And Solo Stove’s Gameplan For Prime Day
• 30:13 – Mike’s Gameplan For Prime Day
• 31:03 – Kseniia’s 60-Second Tip 
• 31:28 – Nate’s 60-Second Tip
• 32:44 – Mike’s 60-Second Tip

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Bradley Sutton:

Today, I’m gonna give you guys my top strategies on how to prepare for Prime Day. And we’re gonna listen to three sellers out there who have been crushing it as Amazon sellers, and including one who was a nine figure seller, who had a 3000% sales increase on Prime Day. How cool is that? Pretty cool I think.

Bradley Sutton:

If you’re like me, maybe you were intimidated about learning how to do Amazon PPC, or maybe you think you just don’t have the hours and hours that it takes to download and sort through all of those sponsored ads reports that Amazon produces for you. Adtomic for me, allowed me to learn PPC for the first time, and now I’m managing over 150 PPC campaigns across all of my accounts in only two hours a week. Find out how Adtomic can help you level up your PPC game. Visit h10.me/adtomic For more information. That’s h10.me/adtomic. Hello everybody, and welcome to another episode of the Series Sellers podcast by Helium 10. I’m your host, Bradley Sutton. This is the show that’s a completely BS free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world.

Bradley Sutton:

All right, guys, we’ve got a special episode today because we are getting ready for Prime