Episode Details

In this episode of the Late Learner podcast, host Allison Hare talks with Bob Wheatley, a former pro athlete, bestselling author, podcaster, and a director of sales at Brand Builders Group, about personal branding. Allison and Bob discuss the concept of personal branding, why it's important, and how it can help individuals make a bigger impact in their careers. They also share tips on how to identify and leverage one's personal brand, and how to make a business out of what one is already doing. The episode concludes with "the good stuff," a segment featuring surprisingly true and useful fun facts about entrepreneurship.

FREE PERSONAL BRAND STRATEGY CALL - Brand Builders Group

• [00:02:25] Lowering burnout risk.
• [00:05:03] Bob transitioning out of former career to a totally different one.
• [00:09:57] Finding purpose beyond personal best.
• [00:13:23] Loneliness epidemic post pandemic.
• [00:15:25] Finding your brand DNA.
• [00:19:32] Imposter Syndrome and Expertise.
• [00:22:37] Finding your passion and purpose.
• [00:25:26] Giving Yourself Permission to Explore.
• [00:32:31] Hand washing habits.
• [00:33:31] Struggling with ambivalent friends.

References mentioned:

• Brand Builders Group
• Free Personal Brand Strategy Call
• Bob Wheatley's IG
• Bob Wheatley's book, Our Heart's Desire
• Bob Wheatley's podcast, That Singles Show
• Effective Collective - Mastermind for overfunctioning/high-performing mothers to powerfully recenter themselves
• Late Learner Episode - "I'm Hurting"
• Entrepreneurs and burnout study
• Weird handwashing study

ALLISON HARE'S LINKS:

• EFFECTIVE COLLECTIVE MOTHER MASTERMIND: Schedule a free exploratory call here.
• AllisonHare.com - Late Learner Podcast, personal journal and blog, dance
• Instagram - Steps to heal yourself, move society forward, and slinging memes and dancing (seriously, Allison is also a dance fitness instructor)
• Late Learner IG
• YouTube Channel
• Blog - quick, way more personal, deeper topics - make sure to subscribe
• TikTok - documenting my journey one lo-fi video at a time
• Reb3l Dance Fitness - Try it at home! Free month with this link.

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