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How Employee Experience Shapes Brand Perception

How Employee Experience Shapes Brand Perception

Published 3 years, 1 month ago
Description

In this episode of the Duct Tape Marketing Podcast, I interview Tiffani Bova. She is the global customer growth and innovation evangelist at Salesforce and a Wall Street Journal bestselling author.

Her new book The Experience Mindset: Changing the Way You Think About Growth, explores the relationship between employee experience (EX) and customer experience (CX) in businesses and how companies should adopt a mindset that strengthens both EX and CX simultaneously.

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This Duct Tape Marketing Podcast episode is brought to you by the HubSpot Podcast Network.

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