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277: How to Book a Meeting With a Senior Executive in Any Industry ( Replay)
Published 3 years, 5 months ago
Description
(Replay)Troy Angrignon shares his account management wisdom on this episode of the Predictable Revenue podcast.
Troy has more than 25 years of experience as a sales leader and management consultant for companies selling into large accounts in multiple industries. Highlights include: what you need to know about someone before going for the meeting (4:19), capturing and sharing this knowledge (7:56), mapping a large account your company has sold into before (12:17), how to book a cold outbound meeting with a speaker during a virtual conference (17:09), nailing the first call you have with a decision-maker at a target account (20:28), how to prioritize a setlist of accounts (29:15), and the secret about CIOs (34:40).