Episode Details
Back to Episodes🤝 You Need a Network, Not an Audience — Relationship Marketing with Michelle Warner
Description
Today I’m welcoming business designer and networking expert Michelle Warner to the podcast to teach us all about relationship marketing!
With an MBA from one of the world’s top business schools and 15+ years experience growing small businesses, Michelle designs tiny companies that are built to last. She’s also the creator of Networking That Pays, the introvert-friendly connection system that brings in reliable leads, consistent referrals and meaningful connections for your business - in 5 minutes a day.
Together, Michelle and I talk about—
- What relationship marketing is
- The difference between relationship marketing & traffic marketing
- Who needs to be in your network (& who doesn’t)
- How to “borrow an audience” & why it’s so effective
- The one type of content you need to have
👋 Thinking of leaving social media? You don't have to go it alone! Download our free Leaving Social Media Toolkit today
💌 Want a gorgeous email service provider with easy segmentation options? Use my affiliate link to get 50% off your Flodesk subscription
🌈 Want support building a successful, sustainable business without relying on social media? Join The Interweb — our affordable, annual membership for creatives, artists & business owners, who want to share their work & make money without social media. ✨
✨ Ready to finally figure out relationship marketing & affiliates? Join my friend, Janna Carlson, on Monday, June 22 from 12:30–1:30pm EDT for a workshop: Your 2026 Referral Partner Playbook: Strategies that Work NOW.
FREE GIFTS OF THE WEEK
❊ Protect Your Magic from Katherine de Vos Devine
❊ Animal Communication guide from Olivia LaBarre
❊ FIRST RUN from Karly of The Public Run Club