Episode Details

She's back with another car chat! Cohort 36 just launched, and during our initial orientation with this group of students Kat got to talk to them about going ALL IN on one thing and she's talking about the importance of it in today's podcast!

In today's episode, we cover:

• why no one cares about your offer until you know what they can do for them (and how you can help them believe that)
• deciding that what you're doing is going to work
• developing + building your beliefs 

We're ready to see you in Cohort 37! To learn more about School of Sales, click HERE.

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If you'd like to purchase our debut book, Persuade for Good, click HERE!

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