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Rocky Levy: Icon Modern
Description
“Icon Modern is the culmination of a concept I had in the early 2000s. So, I was a multi-line sales rep in the commercial industry, so I sold desks and chairs and laid everything for commercial clients. I called on designers, and, at the time, sustainability in the industry was minimal at best.
So, a sustainable message was a very difficult thing to achieve.”
- Rocky Levy
Welcome to a brand-new episode of the Woodpreneur Podcast. Today, your host Steve Larosiliere is joined by Rocky Levy, Owner & Sales/Marketing of Icon Modern.
Icon Modern is the culmination of Rocky's concept in the early 2000s. He thus worked as a multi-line sales representative for the commercial sector, selling chairs and desks. He laid everything to commercial clients, and he called on designers, and at the time, there was, at most, a meager amount of sustainability in the industry. Creating a sustainable message requires a lot of effort. Therefore, Icon Modern is a combination of a side hustle, entrepreneurial power, and a desire for sustainability.
In this episode, Rocky shares how they won a project with Starbucks and Twitter, acquired a space and built a showroom with items related to their wood shop, and the primary type of furniture they produce.
Listen now and get the whole story!