Episode Details

Sterling Jackson, Head of Marketing at Aspire, explores what factors influence online brand trust. Video has a unique ability to engage viewers and convey a brand's message in a way that other forms of content simply can't match. Plus, with the ability to repurpose video content across multiple channels, it's a cost-effective investment in any brand's marketing strategy. Today, Sterling discusses why brands and creators are investing more in video content. Show Notes

Connect With: 

• Sterling Jackson: Website // LinkedIn
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

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