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The Rise of “Offline” Digital Channels -- Jacob Ross // PebblePost
Episode 1589
Published 2 years, 11 months ago
Description
Jacob Ross, CEO of PebblePost, talks about the role of offline media and the future of marketing. Marketers are facing immense pressure to deliver results and are looking for new ways to evaluate and measure their marketing. The reality is that cookies are going away, but privacy regulations aren't, so brands need fresh ways to reach consumers with relevance and scale. Today, Jacob discusses the rise of offline digital channels. Show Notes
Connect With:
- Jacob Ross: Website // LinkedIn
- The MarTech Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
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