Episode Details

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Hello, and welcome to Beauty and the Biz where we talk about the business and marketing side of plastic surgery and how to Dr. Chernoff performs 700 – 1000 surgeries per year.

I'm your host, Catherine Maley, author of Your Aesthetic Practice – What your patients are saying, as well as consultant to plastic surgeons, to get them more patients, more profits and stellar reputations. Now, today's episode is called "700 – 1000 Surgeries Per Year — with Gregory Chernoff, MD".

Some surgeons have two locations usually about an hour apart. They do that to capture a bigger market share than they can with only one office.

However, this week's podcast guest performs 700 – 1000 surgeries per year in his two practices located in two different states that are 2,200 miles apart.

My latest Beauty and the Biz podcast guest was Dr. Greg Chernoff. He's a cosmetic surgeon in private practice in Santa Rosa, CA AND Indianapolis, IN.

We talked about how he manages his time so he can do surgery every day in 2 different parts of the country AND sit on several medical, scientific, and editorial advisory boards, while maintaining his health and marriage. (Hint: He loves what he does and he invests in outside counsel).

Dr. Chernoff also talked about the latest technologies to watch for that will revolutionize the aesthetic industry (Hint: Regenerative innovations).

Enjoy!

Catherine Maley, MBA

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Catherine Maley, MBA:

Everybody that's going to wrap it up for us today on Beauty and the Biz.

If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.

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