Episode Details
Back to EpisodesTourism Australia's campaign is a lesson in distinctive brand assets
Published 3 years, 1 month ago
Description
Ep#4 in our travel series features actors Rose Burn and Will Arnett in "Come Say G'day." It's a lesson in how to freshen brand codes without changing them. We're joined by CMO Susan Coghill and Executive Strategy Lead, Rob Dougan. Thanks to Kantar for sponsoring this series.