Episode Details

✓ Be more selective - find projects that are profitable, enjoyable, and scalable. ✓ Being selective helps drive long-term employee satisfaction so they’re not working on stuff they hate ✓ Implement methods for filtering like a Questionnaire about the top 8 things that are important to your company ✓ Marketing is more than just getting leads, build your long-term brand equity ✓ Nurturing existing business and increasing referrals