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Implementing Fetch’s B2C Rebrand -- Keely Jeppson // Fetch
Episode 1550
Published 3 years ago
Description
Keely Jeppson, Vice President of Engagement at Fetch, talks about what made the leading omnichannel performance marketing platform refresh its company's name. The rebranding process is more than just changing a logo; it involves a change in how a company presents itself. Likewise, rebranding a company can have a significant impact on its relationship with consumers. Today, Keely discusses the implementation of Fetch’s B2C brand. Show Notes
Connect With:
- Keely Jeppson: Website // LinkedIn
- The MarTech Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
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