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Revolutionizing Business Culture: Strategies for Building a Customer-Centric Organization with Brandon Bartneck

Revolutionizing Business Culture: Strategies for Building a Customer-Centric Organization with Brandon Bartneck

Season 2 Episode 49 Published 3 years, 6 months ago
Description

Connect with Brandon Bartneck:

LinkedIn: https://www.linkedin.com/in/brandonbartneck/

Lisa Ryan: Hey, it's Lisa Ryan. Welcome to the Manufacturer's Network podcast. I'm excited to introduce you to our guest today, Brandon Bartneck. Brandon is Vice President and General Manager at Edison Manufacturing, and Engineering, a low-volume contract manufacturing partner focused on capital-light assembly of complex mobility and energy products.

Brandon also hosts the Future of Mobility and Capital Light Assembly Podcast. So Brandon, welcome to the show.

Brandon Bartneck: Thanks, Lisa. Great to be here.

Lisa Ryan: So, share a little about your background and what led you to do what you're doing at Edison Manufacturing.

Brandon Bartneck: Sure. I'm a mechanical engineer by background. I started my career at Boeing in process engineering and production engineering. Then, I entered the engineering services space and transitioned into business development and marketing for a large German engineering services company called FEV. FEV works to help companies create next-generation products that are helping to transform the mobility industry with improved internal combustion engines, drive trains, electric vehicles, hydrogen fuel cells, autonomous vehicles, and all those types of things.

I then transitioned to Edison, where I was leading this organization last year. We'll talk about what we do and why we do it in this capital-light manufacturing manner—through my work at FEV, working with the companies trying to transform this dynamic mobility ecosystem. I saw that low-volume production was a challenge for a wide range of companies, from startups to some of the biggest companies in the world.

And that transition from developing new technology and creating prototypes and proof of concepts to scaling that into production in a commercially viable manner is a filter that takes a lot of companies out. However, it is also a key enabler in making that technology and enabling it to make the impact intended by the companies producing it.

So I saw this company, Edison, which culture fit very nicely with what I wanted to do. The service we're providing fits well with the things that are important to me., and that's how I got where I am.

Lisa Ryan:  What are the complex mobility and energy products you guys are doing?

Brandon Bartneck: It's a wide range. Much of the work is in the new technology transforming the transportation ecosystem. It supports companies that are developing electric vehicles is a lot of it, so building battery packs and things that go along with battery packs or electric drives.

Also, the integration of electrified propulsion systems into vehicles. We're working in hydrogen fuel cells for mobility, energy storage, and the challenges of introducing these lower-emission vehicles Into the marketplace. But, again, we see infrastructure is a huge question, and the ability to supply the energy that can be used to charge these new vehicles where and when you need them.

We're supporting the building of microgrids, battery storage, and hydrogen fuel high-voltage storage areas. But, then, the third main area we're supporting currently in this new technology space is autonomous vehicles. So the shift as automated driving is taking off, there's a need to transform conventional vehicles with new sensors, computing power, and communication pathways on the vehicle. So we're supporting our customers to build those vehicles so that they can deploy them in the marketplace.

Lisa Ryan: So, how common are they? You see them delivering pizzas and stuff, but other than that, where are we in that process of having self-driving vehicles?

Brandon Bartneck: It's still early. There are a few different fl

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