Episode Details
Back to EpisodesAvoiding a Plateau: A Case Study in Professional Contrast and Scarcity with Terry Gronbeck-Jones
Description
Sometimes, the best way to grow upmarket is to “grow down” or right-size your business.
This can require advisors to adopt changes that seem counterintuitive at first — such as disassociating from certain clients.
In this episode, Duncan MacPherson talks to Terry Gronbeck-Jones, co-founder of Mindset Consulting and a business development consultant at Pareto Systems. They highlight the benefits of right-sizing and explain how to approach it effectively.
They discuss:
- Major barriers to right-sizing (and how to overcome them)
- How to communicate your decision to disassociate with clients such that it enhances your brand
- How to position your network of COIs in front of clients
- Hidden opportunities in questions such as “What do you do for a living?” or “Do you have a minimum?”
- And more
Resources:
Connect With Duncan:
- Pareto Systems
- 1.866.593.8020
- Schedule a Call
- Duncan on LinkedIn
Connect With Terry:
Promotions:
- The Blue Square Toolkit
by Pareto (Start your 14-day free trial today!) - ProudMouth – Be Your Own Loud
About Our Guest:
Terry Gronbeck-Jones has been a consultant and business coach for the financial services industry since the late 1990s, the majority of those years spent at Pareto Systems. Terry also does consulting through Mindset Consulting, a company that he co-founded in 2014.
Terry’s primary role is working with financial advisor